Azure

Azure Overview

First Impressions

Walking into Azure for the first time, I honestly wasn’t prepared for how intimate and thoughtfully designed this place would be. This four-star boutique hotel sits right in the heart of St Ives, and you know what strikes you immediately? The way they’ve managed to capture that coastal Cornwall vibe without going overboard with the nautical theme. The reception area feels more like stepping into a well-curated friend’s home than a typical hotel lobby — there’s this relaxed sophistication that just works.

The Perfect St Ives Location

Here’s the thing about Azure’s location — it’s actually positioned where you want to be, not where tourists think they want to be. You’re a two-minute walk from the harbor and those famous St Ives beaches, but tucked away enough that you’re not dealing with the constant foot traffic. I mean, couples absolutely love this spot (they consistently rate it 9.5), and I get why. You can stroll to the Tate St Ives in the morning, grab lunch at one of the harbor cafés, and still feel like you have a peaceful retreat to return to. The fact that there’s parking available on-site is honestly a game-changer — anyone who’s tried to park in St Ives during summer will tell you that’s worth its weight in gold.

The Room Experience

My room had this perfect balance of contemporary comfort and coastal charm that didn’t feel forced. The windows are generous — you’ll likely get some kind of sea glimpse or at least views over the town’s characteristic rooftops. What I appreciated most was the attention to practical details: proper bedside lighting for reading, enough surface space for your stuff, and a bathroom that actually functions well (you’d be surprised how many boutique hotels miss this mark). The beds are genuinely comfortable too, not just Instagram-pretty.

Dining and Daily Rhythms

The restaurant here focuses on local Cornish ingredients, and they do it without the pretentious farm-to-table speeches you sometimes get. Breakfast feels relaxed and unhurried — perfect for planning your day or just watching St Ives wake up through the windows. What I found refreshing was how the staff seemed to actually know the area well. They’ll point you toward the quieter beaches when Porthmeor gets crowded, or suggest the best time to visit the Barbara Hepworth Museum when it’s less busy.

Why Guests Love It

Azure works because it doesn’t try too hard to be something it’s not. It’s a well-run, thoughtfully designed hotel in one of Cornwall’s most beloved towns, and that’s exactly what you want. The combination of that prime location, genuine comfort, and staff who care about your experience creates something that feels both special and authentic. Whether you’re here for the art galleries, the coastal walks, or just to soak up that particular St Ives atmosphere, this place gives you a proper base without any unnecessary fuss. It’s the kind of hotel that makes you want to return to St Ives, partly because you know you’ll have such a solid place to stay.

Apartments in Cornwall suit families seeking beach huts, full kitchens, and garden terraces for barbecue evenings.

Facilities